New Honda Ad!

[gaz12c]

Try this one at home!!

http://www.honda.co.uk/newcars/accord100k.html

[larz]

I made something just like that with the 2002 corolla

[phatman]

Absolutely wild! Watch the video before reading the article below.

It's a UK ad for Honda that features NO computer-generated images, though they must have been tempted because it didn't work until the 606th take!

Some insane engineer must have dreamed this up. If you remember the kid's
game Mousetrap, you will love this. If not, you will still marvel. Click
on one of the links below.

Below that, you can read the background info on the advertisement.

Enjoy!

The Making of Honda's TV Commercial to Introduce the new Accord (April 2003):

The largest, fastest-loading video is at:

http://home.attbi.com/~bernhard36/honda-ad.html

Another, smaller version is at this link:

http://www.honda.co.uk/newcars/accord300k.html

[MattD]

its insane isnt it

how much do you want to be the film crew wont be buying one.. they prorbably cant even bear to hear the word "accord"

:)

Matt D

[Bushy]

Someone posted this one a few weeks ago I thing...
Pretty amazing!

Count yourself lucky that the thread recycler police are MIA phatman...

[ChemicalKitten]

its great hey...

took them something like 609 goes to get that working perfectly!!!

[phatman]

Cheers for the heads up Bushy. :)

But the thread recycler police can suck on my chocolate salty balls.

[Pinozi]

Favourite part is when the radio gets triggered, but the every part is brilliant!!!

*Looks for his mousetrap game in the garage*

[peakin bunny]

fuckin awsome

[Bushy]

Originally posted by phatman
Cheers for the heads up Bushy. :)

But the thread recycler police can suck on my chocolate salty balls.

Yeah, I can see Sofu and Tristan would be inclined to do that..

[phatman]

:lol: yeah they probably would be.

[rezok]

Saw this recently too. Pearler.

[tim-e]

Watch it.

http://home.attbi.com/~bernhard36/honda-ad.html

[choplet]

huhu i love that ad.

[redambition]

http://www.inthemix.com.au/forum/showthread.php?s=&threadid=51557

and...

http://www.inthemix.com.au/forum/showthread.php?s=&threadid=50232

and...

http://www.inthemix.com.au/forum/showthread.php?s=&threadid=50198

and...

http://www.inthemix.com.au/forum/showthread.php?s=&threadid=49926

it's been done many a time, but this ad is so desreving of many, MANY views.

[tim-e]

Smartarse.


You made a typographical error with "deserving."

[tigger]

Check it... (http://home.attbi.com/~bernhard36/honda-ad.html)

Some of it had to be done by computers, the wheels going up the planks are pretty dodgy. But it is still a f.ucking cool ad.

:)

[Bushy]

eeek.. I think this is the 6th time in the last couple of months that someone has posted this!

[Beegie]

http://home.attbi.com/~bernhard36/honda-ad.html

This is a New Honda commercial in the UK.

Very important that you understand: There are no computer graphics or digital tricks in the film. Everything you see really happened in real time exactly as you see it.

The film took 606 takes. On the first 605 takes, something, usually very minor, didn't work. They would then have to set the whole thing up again. The crew spent weeks shooting night and day.

By the time it was over, they were ready to change professions. The film cost six million dollars and took three months to complete including a full engineering the sequence. In addition, it's two
minutes long so every time Honda airs the film on British television, they're shelling out enough dough to keep any one of us in clover for a lifetime.

However, it is fast becoming the most downloaded advertisement in Internet history. Honda executives figure the ad will soon pay for itself simply in"free" viewings (Honda isn't paying a dime to have you watch this commercial!).

When the ad was pitched to senior executives, they signed off on it immediately without any hesitation-including the costs. There
are six and only six hand-made Accords in the world. To the horror of Honda engineers, the filmmakers disassembled two of them to make the film.

Everything you see in the film (aside from the walls, floor, ramp, and complete Honda Accord) are parts from those two cars. The voiceover is Garrison Keillor.

When the ad was shown to Honda executives, they liked it and commented on how amazing computer graphics have gotten. They fell off their chairs when they found out it was for real.

Oh. And about those funky windshield wipers. On the new Accords, the windshield wipers have water sensors and are designed to start doing their thing automatically as soon as they become wet. It looks a bit weird in the commercial.

As amazing as this is, it's actually based on an earlier film from the seventies called "How Things Move" by two Swiss self-destructing artefacts artists (say that ten times fast). In that film, a similar set-up with household objects goes on for thirty (thirty!three-zero!) minutes with air jets and fire and chemical reactions.

[bumpmek]

This is old mofo........ someone posted this up already about a month ago! ;D;D;D

[Tax Invoice]

Like here for instance:
http://www.inthemix.com.au/forum/showthread.php?s=&threadid=53612&highlight=honda

And here:
http://www.inthemix.com.au/forum/showthread.php?s=&threadid=51557&highlight=honda

And here:
http://www.inthemix.com.au/forum/showthread.php?s=&threadid=49926&highlight=honda

And here:
http://www.inthemix.com.au/forum/showthread.php?s=&threadid=50198&highlight=honda

[bumpmek]

Originally posted by Tax Invoice
Like here for instance:
http://www.inthemix.com.au/forum/showthread.php?s=&threadid=53612&highlight=honda

And here:
http://www.inthemix.com.au/forum/showthread.php?s=&threadid=51557&highlight=honda

And here:
http://www.inthemix.com.au/forum/showthread.php?s=&threadid=49926&highlight=honda

And here:
http://www.inthemix.com.au/forum/showthread.php?s=&threadid=50198&highlight=honda

:lol::lol::lol:

[ponsdale]

Beige, I would have thought you would be one of the last people to post old stuff.....

:lol: :lol: :lol: :lol: :lol: @ TI

[Beegie]

/me will have his revenge.

So Bumpy- how's Biggles?

[danaele]

:-O This is the first time ive seen it - geeeeez amazing stuff.

[innA]

mindblowing stuff!

the tyres definitely look a little weird.. seemed like they dont have correct physics. awesome anyway!

:tripping:

im just off to buy an Accord...