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Aligning Of the Melbourne Music Industry Minds

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ladyinred +

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Quote:

Originally Posted by jootsiejuice View Post

The only thing I can add to this thread, is that I would love to see a return of appropriate support artists, creating a night of music that inspires people mentally, and makes them shake their toosh... It's been missing for a while, and I really hate seeing melbourne's talent lay dormant.

Anyhoo

such as who? Maybe this is the window to push and support these talented people?

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Originally Posted by kane_w View Post

wow interesting answer....im really amazed at how a dj of your experience could put those thoughts in writing on a public forum....pretty much says it all regarding my point around warm up acts....

"not perfectly suited for the flow" How is that acceptable if your trying to create a credible, flawless night of underground music? (that is promoters goals isnt it???)

Mate seriously if your needing to post on forums on how to get in contact with loop, when your in the scene, then you either have:
a) very little motivation
b) no initiative
c) no real clue on how your industry works
d) wanting someone to make it easy for you or
e) all of the above

Is this really what this thread has turned into? Some of the comments on here from industry people are the most short sighted, visionless ideas...its sad how many have accepted the status quo and arent looking to push the boundaries and strive for better.

No need to be nasty mate. I dont lack motivation or intiative, i just saw that there were some people on here that were already involved with the venue, so I thought if they had a word first, then it would be a better way to approach the managers. I haven't been to the venue, so before any decisions are made, i wanted to set a meeting up to look through the venue. Its still just an idea at the moment, and a plan/proposal hasnt been written up yet and to be honest, i hadnt planned looking at venues yet, until i had done the proposal.

In regards to warm up acts, I believe the likes of Keitel, Pham & Callander have give melbourne some seriously perfect warm up DJ sets in the past. Vance as we know is a killer live set to have as a warm up for most internationals that he is suited to. Mike has done about 4 or 5 live sets now, so very much new to it, and he is an up and comer in Melbourne, so i believe it was great for him to get that opportunity to showcase his music. He may not have been the PERFECT choice for warm up, but was still very good in my opinion. FYI, his maschine crashed towards the end, and his ending was not how it planned to be.
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Last edited by deano09: 30-Oct-11 at 05:08pm

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Quote:

Originally Posted by zizou View Post

Someone who sits on the sidelines? like who exactly? the punters?

Punters ARE the scene. Unfortunately on a forum they are most vocally represented by delusional trolls who are upset by the fact the promoter booked someone local who spends money on buying music or equipment to perform with and didn't play the expected warm up set as outlined by website a, blog b, or fantasy c. I agree on some occasions with aforesaid punter but if the only gauge the promoter has is a) money made and b) response on forum from loner rave forum troll... perhaps a realistic picture of the success or credibility of an event has not been reached.

It's great to have your say. If you keep repeating yourself negatively though, perhaps it's worth trying to actively involve yourself in something that you really care about. One may either gain an understanding why they're so disgruntled or they may actually make a difference.

Just my opinion of course.

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Quote:

Originally Posted by Psyentist View Post

...and congratulations on your contribution.

I've heard you can't buy a soapbox on itm.

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You'd think so.... but luckily you don't waste your breath punching keys on a laptop

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Quote:

Originally Posted by JAZZPAYBACK View Post

You'd think so.... but luckily you don't waste your breath punching keys on a laptop

please can somebody think of the children....
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Quote:

Originally Posted by JAZZPAYBACK View Post

Punters ARE the scene. Unfortunately on a forum they are most vocally represented by delusional trolls who are upset by the fact the promoter booked someone local who spends money on buying music or equipment to perform with and didn't play the expected warm up set as outlined by website a, blog b, or fantasy c. I agree on some occasions with aforesaid punter but if the only gauge the promoter has is a) money made and b) response on forum from loner rave forum troll... perhaps a realistic picture of the success or credibility of an event has not been reached.

It's great to have your say. If you keep repeating yourself negatively though, perhaps it's worth trying to actively involve yourself in something that you really care about. One may either gain an understanding why they're so disgruntled or they may actually make a difference.

Just my opinion of course.



Sorry JPB but I just don't understand this part of what you've said given your involvement with crews who painstakingly think through every musical detail of a night.

The context of my complaint had been made pretty clear. If Buhl played that set before a Shed Live performance it would quite literally have been perfect.
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Last edited by Bruno from Burwood: 31-Oct-11 at 10:18am

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Quote:

Originally Posted by ladyinred View Post

such as who? Maybe this is the window to push and support these talented people?

It's really not important. The people playing today are the ones doing the hard work to get gigs, so all power to them.

I respectfully retract my statements, I am too involved in doing other things to really contribute to the gig scene anymore, so I should just pull my head in. Peace all.
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Quote:

Originally Posted by jootsiejuice View Post

It's really not important. The people playing today are the ones doing the hard work to get gigs, so all power to them.

Maybe some but there are still a lot who are just mates with the right people. Also hard work to get gigs is not necessarily correlated to talent.
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Quote:

Originally Posted by camlv View Post

Maybe some but there are still a lot who are just mates with the right people.

Always has been and always will be.
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Yeah, not bitching just pointing out that there is value in pushing unknown talent
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Originally Posted by camlv View Post

Maybe some but there are still a lot who are just mates with the right people. Also hard work to get gigs is not necessarily correlated to talent.

That has always been the case and it will never change.
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Quote:

Originally Posted by Bruno from Burwood View Post

Sorry JPB but I just don't understand this part of what you've said given your involvement with crews who painstakingly think through every musical detail of a night.

Ok.. to clarify more.

There are some people who are just never satisfied with what takes place. These people have never organised anything, spent money on anything, tried to get people together to do something, never been to events in other cities and countries and yet seem to want to share their opinion and whinge on a constant basis. If some of these people actually had a really rounded and sympathetic understanding of what actually occurs in this far flung corner of the world they might have something more constructive to say. It's frustrating to keep reading their drivel.

How successful are these people that painstakingly think through every musical detail of the night and, if so, how much of that "detail" is a facade?

Sometimes painstaking detail is like pissing into the wind. Kudos to the people who try though. they'll always get my respect

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For what it's worth, which can't really be much, I always enjoyed More Bass' anything-goes musical attitude as opposed to these nights of painstakingly mapped out gradual progressions in tempo & intensity stretched out over a 12 hour period.

Dub, reggae, drum & bass, techno, rock & roll, just throw it all in, it feels more like a party.
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Quote:

Originally Posted by Rogan Josh View Post

For what it's worth, which can't really be much, I always enjoyed More Bass' anything-goes musical attitude as opposed to these nights of painstakingly mapped out gradual progressions in tempo & intensity stretched out over a 12 hour period.

Dub, reggae, drum & bass, techno, rock & roll, just throw it all in, it feels more like a party.



I didn't say that detail means that there isn't variation.
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Quote:

Originally Posted by Bruno from Burwood View Post

I didn't say that detail means that there isn't variation.

I never said you did Bruno From Burwood.
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Quote:

Originally Posted by JAZZPAYBACK View Post

Ok.. to clarify more.

There are some people who are just never satisfied with what takes place. These people have never organised anything, spent money on anything, tried to get people together to do something, never been to events in other cities and countries and yet seem to want to share their opinion and whinge on a constant basis. If some of these people actually had a really rounded and sympathetic understanding of what actually occurs in this far flung corner of the world they might have something more constructive to say. It's frustrating to keep reading their drivel.

How successful are these people that painstakingly think through every musical detail of the night and, if so, how much of that "detail" is a facade?

Sometimes painstaking detail is like pissing into the wind. Kudos to the people who try though. they'll always get my respect



I don't know how far you can go with this. Some are just customers who love a product. I don't see why customers of electronic music have to put their money where their mouths are (why are we different to anyone else?). As long as the criticism is sensible it should be respected as simply the opinion of a customer.

You also need to appreciate the barriers to entry for anyone looking to start and the existing powers of established promoters. I don't know how I feel about a promoter basically having rights to an act I love, fucking it up (making a profit in the process) with me not being able to comment. I should say at this point, I don't feel like I been to anything that was a "fuck up" in a while.

The wrong people who do the right thing (and know it) have taken some of these criticisms personally.
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Last edited by Bruno from Burwood: 31-Oct-11 at 02:46pm

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Quote:

Originally Posted by Bruno from Burwood View Post

I don't know how far you can go with this. Some are just customers who love a product. I don't see why customers of electronic music have to put their money where their mouths are (why are we different to anyone else?). As long as the criticism is sensible it should be respected as simply the opinion of a customer.

You also need to appreciate the barriers to entry for anyone looking to start and the existing powers of established promoters. I don't know how I feel about a promoter basically having rights to an act I love, fucking it up (making a profit in the process) with me not being able to comment. I should say at this point, I don't feel like I been to anything that was a "fuck up" in a while.

The wrong people who do the right thing (and know it) have taken some of these criticisms personally.


Argh. The dance music scene is not an iphone or a pimple treatment. (Although the jury may still be out on that)

The concept of sensible criticism is so subjective that it's not even worth debating. We face major issues like proximity of population, population density, acceptance of dance culture in the mainstream, geographically isolated conservatism, licensing restrictions, sound restrictions, inflated property prices, tyranny of distance and anything else, including the kitchen sink, that the Aussie electronic dance music industry faces in its adversity.

If the punter is upset about how an act is portrayed, presented, fucked up etc... ponder, if you will, the industry professional who relies on these things for their livelihood. Take it a step further and contemplate the barriers faced, as you say, by these same people who are up against both the entities that can make a profit out of fuck-ups without batting an eyelid and also the forum rave trolls who think that punching keys on a laptop can create the perfect world. Take it a step further even and question the sanity of these people who, after a decade, still pay attention to detail, risk their livelihood and push shit uphill to translate their ideas and experience in the public arena.

I'm just throwing the idea of empathy out there.

Here's a dedication to all the music lovers who fight and have fought hard to follow their heart.... that's where the music is

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I'm down with Rogan Josh.... where's the foookin' party at? I'm there.

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Well that's not techno, is it? Mods. Please delete the link above.
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JPB, I'm sure BfB can defend himself but I personally don't think that there's anything wrong with his feedback. If a punter's feedback is ignored that's probably one of the first thing to look at as the reason why the scene is 'dying' so to speak..
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I really don't think that it is that hard to defined sensible criticism. For example, we can probably all agree that kane's last post at deano was going way to far (and ultimately had the effect of undermining his previous good post).
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Ladies... Gents...

Each point is valid. End of story.

However, I urge you to read the opening paragraph of the thread before anyone makes further comment....

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Wow...

Would appear none has anything to add unless they're having a good old whinge...
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Deano - how'd you go with Loop Bar?

Also - I have a project for March 2012 to put out there collaboration from promo crews on the Tech tip.
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No luck buddy, not prepared to a do weekly event on a saturday night, as they have crews regularly doing nights there and keeping it different. Word bar already have an existing saturday night, so they are no go either. Not sure who else to approch at the moment. Still on the lookout

keep me updated for march buddy.. :-)
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Quote:

Originally Posted by ladyinred View Post

Oh...

I dunno if this is even relevant but last night I went to a gig at the Forum. Capacity is i'm guessing 1500 for standing room. I was so happy to see that a Celtic Punk band could utterly kill a Tuesday night. The fans were crazy. So much moshing and stupid dumb enthusiastic punk rock.
Then it dawned on me. These guys were out 10 months earlier for a festival, yet for a Tuesday night there was no holding back. It felt like a fucked up drunk Saturday night. The tickets weren't cheap and were sold out for the night, they also played a 2nd show tonight. For $70 a ticket... having those 1499 other people around made the night. It made me think a lot about this thread and wonder how could we put on a show for 1500 vs struggling to possibly get 150 people to have a party??

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Quote:

Originally Posted by deano09 View Post

keep me updated for march buddy.. :-)

Ditto!!
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Quote:

Originally Posted by deano09 View Post

No luck buddy, not prepared to a do weekly event on a saturday night, as they have crews regularly doing nights there and keeping it different. Word bar already have an existing saturday night, so they are no go either. Not sure who else to approch at the moment. Still on the lookout

keep me updated for march buddy.. :-)

Would it be better to perhaps start on a fortnightly basis and then move towards weeklies?
I find weekly parties too demanding to attend (maybe because of work and other commitments). Some weeks I don't want to go out at all.

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Probably going to be a bit hard to get a club to give you a weekly night(the good clubs at least). If you are interested in doing something monthly then get in contact with me about The Mercat.
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Quote:

Originally Posted by ladyinred View Post

Oh...

I dunno if this is even relevant but last night I went to a gig at the Forum. Capacity is i'm guessing 1500 for standing room. I was so happy to see that a Celtic Punk band could utterly kill a Tuesday night. The fans were crazy. So much moshing and stupid dumb enthusiastic punk rock.
Then it dawned on me. These guys were out 10 months earlier for a festival, yet for a Tuesday night there was no holding back. It felt like a fucked up drunk Saturday night. The tickets weren't cheap and were sold out for the night, they also played a 2nd show tonight. For $70 a ticket... having those 1499 other people around made the night. It made me think a lot about this thread and wonder how could we put on a show for 1500 vs struggling to possibly get 150 people to have a party??

People came because they love their band and knew that the night would end and they all would be in bed by 12:30am. Is this perhaps an option to look at for week days? Give that expectation. Go Hard then Go Home!
It would be nice to know any mid week parties have to say about this?

I completely missed this post but definitely think there's some learning to do from this.

Electronic music is on the rise moreso now that ever since the evolution of the internet and the accessibility to music making and performing software/hardware. I think we all dream of a bit of Tuesday night madness with 1500 others say to a Danny Tenaglia or a sasha etc...
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Deano & Jordz - i'll PM you before the weekend is over
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so, what's the go everyone? I am keen to see where this idea goes.
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Thanks for bumping

I have opportunities for crews to take over a rooftop/basement at a monthly gig I run at OneSixOne.

Proposals currently under review from April 2012 onwards
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I don't know about the whole warm up dj argument. It kind of bores me, if promoters want a certain sound on before the main acts play simply book dj's that play that sound, it doesn't seem like rocket science to me. Booking a dj that bangs it out in the demo they have sent you and then being surprised that they play the same style at the gig is kind of retarded.
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Hellooooo techno nuts.

I admit, my techno (true techno) knowledge needs to be brushed up on and this is a branch out to those who are true techno nuts who are keen to help us deliver an Australian tour for a major techno act & label (and associated internationals).

Collectively, we need venues / promoters / marketing & PR. I put this up for a collaborative effort amongst those who are right for the project.

Please submit your interest and on what basis asap via PM.

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Things are a bit different now than it used to be which i think makes it harder to have large populations of genre specific electronic fans

Techno, house, breakbeat, electro, trance etc all had wide coverage on radio stations. These shows were able to get the music out to the people and subsequentially informed them about gigs, new music, old music, great artists. These days there are less tailored shows educating the entertaining people with the music we love. Today it seems like even street press has forgotten about most electronic music. So how are people supposed to know about the music?

Also

Electronic music is dividing down into more and more sub genres and so are the fans - old and new

I wouldnt blame local acts or venues - it comes down to getting the sounds to the people and inspiring them. There is a good reason why most people attending the gigs are djs.
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Melbourne is shit

p.s fuck musical industries of all kinds
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Mods - any chance of intervening with the above poster?
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Quote:

Originally Posted by Fluidlife View Post

Hellooooo techno nuts.

I admit, my techno (true techno) knowledge needs to be brushed up on and this is a branch out to those who are true techno nuts who are keen to help us deliver an Australian tour for a major techno act & label (and associated internationals).

Collectively, we need venues / promoters / marketing & PR. I put this up for a collaborative effort amongst those who are right for the project.

Please submit your interest and on what basis asap via PM.

Cheers!

Not sure if you sorted this yet, but try hitting up When The Smoke Clears. Collective of local techno crews.
https://www.facebook.com/whenthesmokeclears
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You superstar - thank you.
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Quote:

Originally Posted by J0rdz View Post

Not sure if you sorted this yet, but try hitting up When The Smoke Clears. Collective of local techno crews.
https://www.facebook.com/whenthesmokeclears

Looking forward to this beginning. Keep your ears open next week for the announcement of our launch.
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Quote:

Originally Posted by Lukey View Post

Things are a bit different now than it used to be which i think makes it harder to have large populations of genre specific electronic fans

Techno, house, breakbeat, electro, trance etc all had wide coverage on radio stations. These shows were able to get the music out to the people and subsequentially informed them about
gigs, new music, old music, great artists. These days there are less tailored shows educating the entertaining people with the music we love. Today it seems like even street press has forgotten about most
electronic music. So how are people supposed to know about the music?

Also

Electronic music is dividing down into more and more sub genres and so are the fans - old and new

I wouldnt blame local acts or venues - it comes down to getting the sounds to the people and inspiring them. There is a good reason why most people attending the gigs are djs.

The Internet pretty much makes you're first point null and void. Blogs and podcast do a much better job at communicating music to people than radio. Not to mention Facebook which makes finding out about gigs ever so easy.

However, the internet probably ties in just as much with your second point. With such a large amount of music available easily, be it genre specific or otherwise it can be easy to get stuck in a one track mind more easily. I'm definitely guilty of this, the mid likes what the mind likes. Why would I spend time listening to something that isnt completely fulfilling?
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You need to create an identity that people want to be part of, the Celtic Punk band getting 1500 people on a week night does that because that music is part of peoples identity (They may be good musicians as well but good music doesn't pulls crowds by default). I think of Wah Wah as a place that has achieved success through an identity. I'm not a fan of the music but week in week out it pulls consistent crowds of people who love the music. I reckon find a music niche and build an image around that, if you create a desirable image people will start liking the music. Sadly I think music doesn't come first for a lot of people but it is still very important.
http://soundcloud.com/talismusic

Last edited by camlv: 17-Mar-12 at 04:51pm

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what is the difference between 'smalltown' 'animal dancer' and 'we are a novel'


oh also 'eclectic owl'


is it all the same bros?
branding is exactly the same

Last edited by beautsten: 26-Mar-12 at 04:01pm

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Smalltown is a showbrand of the touring company 'Novel' - correct me if i'm wrong someone??

Electric Owl is a niche electronic music night doing huge things in Melbourne at the moment.

Animals Dancing are another forward thinking electronic music promotion. Each brand/group behind the brand may have in the past helped each other out with cross promotion or use of artists that represent these brands.

I think it's a positive that the market is doing this and testament to one of the reasons why this thread was started. Not sure why you might be confused about branding though - i'm intrigued to know? What in particular is the same?
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We have an opportunity for a collaborative gig - ideally looking for a prominent brand / crew or highly energetic and eager new crew on the scene looking for an opportunity in the ever exploding Melbourne Electronic Music market.

Crews focussed on deep/tech house and value highly real partying with a non rockstar/no weekend millionaire approach. if you're all about the music and high grade hosting looking after your crew and keen to do something different - then it would be awesome to connect. Could turn into a long term relationship if everyone wants / works to the same outcome.

Look forward to talking to some of you soon Send Pm.
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