The meme lives: Scumbag Steve releases a rap video

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It can be easy to forget that many of the internet’s favourite memes – the viral likes of Bad Luck Brian, Good Guy Greg and Butthurt Dweller – are actually real life people who just happened to have their photograph in the wrong place at the wrong time. Or the right place at the right time, if you’re Scumbag Steve.

As it turns out, the perennially popular, ever-douchey meme is actually a real life dude called Blake Boston. But rather than conceding that his life’s enduring legacy will be that one still frame of him standing in a doorway wearing a backwards cap, Steve (or ‘Blake’, whatever) is apparently attempting to parlay his internet notoriety into a hip-hop career. Just a few days ago, Steve/Blake released a rap video simultaneously parodying and glorifying his alter-ego, and it’s already racked up almost 2 million views.

While the production value for Scumbag Steve Overture may be non-existent, the video is (sorta) funny purely for the novelty of seeing a meme walking, talking and embarrassing themselves…just like a regular human! While the song is admirably self-deprecating (with meme-referencing lines like “Who’s been smoking up all your weed? Scumbag Steve, Scumbag Steve”), it’s a bit worrying that it seems to have been in the pipeline for a while now. “I think the first person who made Scumbag Steve was trying to ruin me” Blake stated in a video interview in 2011. “Because I’m an aspiring hip-hop artist”. Hopefully, he was just trolling with that last part.

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