The dance pop bubble will burst, says Wynter Gordon

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With the David Guettas, Afrojacks and Benny Benassis of the EDM community bringing mainstream crowds into the club with their chart-scaling dance-pop hybrids of late, there has been no shortage of artists attempting to jump on the trend and ride it into instantaneous iTunes glory.

But with everyone hopping on the dance-wagon, how long can this trend last? If you thought it was fleeting then you wouldn’t be alone as an actual member of those dancey-pop ranks Wynter Gordon has hit out at the boom saying that it likely doesn’t have legs.

“I feel like it’s kind of reaching its peak,” the US singer told inthemix. “I mean, unless everyone decides to change their format then I think the bubble will burst. They’re not doing what I would call real dance music…it’s kind of just, on the surface, party music. I feel like even in the dance scene people want something a bit deeper, something to hold onto and these songs about ‘dancing on the floor tonight, all night, all the time, tonight again’; they’re already feeling old. People are going to need to do more work to make it stick around.”

The woman has a point. And though she’s hardly the female version of Carl Craig, her recent hook-ups with producers like Axwell and Pnau give Wynter Gordon a big boost of cred over the other dance-pop biters polluting the charts right now. Oh and she was even at Creamfields as you can see below.

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Dexter Ramone

Dexter Ramone said on the 1st Jul, 2011

God I hope she's right.

o0IceQueen0o

o0IceQueen0o said on the 1st Jul, 2011

I dont think her opinion is that credible... I mean she thinks her Album has "depth"

http://nine-to-five.whereilive.com.au/news/story/interview-wynter-gordon/

:lol:

angy

angy said on the 1st Jul, 2011

IMO dance music aint gonna be leaving the US mainstream anytime soon. It'll morph and change and all that, but once electronic music catches on, people tend to like it... even if it's in a watered down form

DMK1

DMK1 said on the 1st Jul, 2011

Has a good point. And I do hope she is right.

special ed

special ed said on the 1st Jul, 2011

lol, she's hardly 'underground'. ffs pop-dance isn't new, its been around for decades. it just gets recycled into another bastard offshoot every few years.
are we forgetting labouche, corona, c&c music factory etc??

MitchhctiM

MitchhctiM said on the 1st Jul, 2011

Is she really in the position to be making these comments? If she feels this way what is she doing to ensure the longevity of dance music? Dirty Talk isn't exactly the most underground song..

Onslaught

Onslaught said on the 1st Jul, 2011

I reckon she is pretty awesome!

Derelict

Derelict said on the 1st Jul, 2011

lol, she's hardly 'underground'. ffs pop-dance isn't new, its been around for decades. it just gets recycled into another bastard offshoot every few years.
are we forgetting labouche, corona, c&c music factory etc??

Aqua were the best :D

SlicyDicer

SlicyDicer said on the 1st Jul, 2011

nu-metal will make a comeback just you watch

dn-ul

dn-ul said on the 1st Jul, 2011

funny you say that slicy heard limp bizkits new album?

Slavo_Pendulum

Slavo_Pendulum said on the 1st Jul, 2011

Shes not one to talk. She is not a dance producer so i don know what she thinks she is. but she does have a good point... I like all this new shit coming out, but its so fake. Everyone should stick to their own thing

lucky87

lucky87 said on the 5th Jul, 2011

I'm sorry but I can't respect the opinion of someone who markets a 'dance-pop' song to teenage girls and sings about getting a tag team. Does she even know what that means?