Watch: The 120-metre-high Deadmau5 light show

Image for Watch: The 120-metre-high Deadmau5 light show

We know Deadmau5 is always out to one-up himself, and this week Nokia in the UK offered him and his visual team a giant canvas. To celebrate the launch of a new handset on Monday night, Nokia set the world-conquering Canadian up with a stage under the Millbank Tower on the banks of River Thames in London. As the mau5 performed a half-hour set, the tower acted as the world’s biggest projector screen, as you’ll see in the video below.

In order to achieve the dazzling result, the building was blacked-out and each of its windows covered with vinyl. According to the Nokia spiel, “16 powerful projectors stationed 300 metres away on the other side of the river” then “beamed 4D images onto the structure”. Deadmau5 apparently created exclusive remixes of his tracks to accompany the visuals – and was no doubt paid handsomely for his efforts. After taking over the London skyline, how’s he ever going to return to this measly set-up?

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Pdzy

Pdzy said on the 30th Nov, 2011

That's also pretty damn cool..

gus876

gus876 said on the 30th Nov, 2011

YEAH for Brand engagement!

slinky87

slinky87 said on the 30th Nov, 2011

Where all the mau5 haters at? They must be at some sort of convention or something.....

Dr Bones

Dr Bones said on the 30th Nov, 2011



I figured this one spoke clearly enough for itself that it didn't need my interjection.

m_xt

m_xt said on the 30th Nov, 2011

looked cool, similar to the andriod launch recently. But seems a bit strange describing it as 4D? I mean one would assume time passes as you watch it.

Shayno89

Shayno89 said on the 30th Nov, 2011

Cool vid!

What track is it at 1:40 ? I have it on video with him at Warehouse in Canberra but have no idea what the name is!

F_Grimes

F_Grimes said on the 30th Nov, 2011

Shayno, the track is "Moar Ghosts N Stuff"

Dr Bones

Dr Bones said on the 30th Nov, 2011



Nah man, Deadmau5's music is just so out of this world that time stops when he plays a live set.

DJ_LG

DJ_LG said on the 30th Nov, 2011

4D? its not even 3D

mischief79

mischief79 said on the 1st Dec, 2011

cool promo stunt.. at least it wasnt guetta I guess..

Dr Bones

Dr Bones said on the 1st Dec, 2011

Is it bad I think Guetta would be preferable?

Needles

Needles said on the 1st Dec, 2011

Deadmau5 playing on vinyl

Soloman

Soloman said on the 1st Dec, 2011

that was cool.. and yes dr bones u suck if you want guetta over deadmau5