Some of the more observant of you may have noticed the subtle 5-page ad in this week’s 3D World magazine – one of the world’s premier dance events is taking its brand across the world, and it’s put Sydney on the map as one of its upcoming destinations. That’s right, Sensation White is coming to Australia.

And further confirmation has been offered on their website. Check out sensation-white.com, go to the World Tour page and click on Sydney and you get a not-so cryptic message. While other locations like New York and Shanghai bring up the less committal “Work In Progress,” Sydney on the other hand says “Tell Them We Are Coming”. Excitement!

Sensation White began as an event in Amsterdam, featuring a music policy of house and trance and an ‘all white’ dresscode. “Be part of the night – dress in white” is the slogan of the party and it’s know for its stupendously over-the-top production. Some of the DJs on its lineup in recent years have included Armin van Buuren, Erick Morillo, Ferry Corsten, Marco V, Paul van Dyk, Sander Kleinenberg, Steve Angello and Tiësto at events with as many as 40,000 punters in attendance.

Stay tuned to ITM for more details on Sensation White coming to Australia…