“I love making up genres, we did tech-house before tech-house became huge, it’s only that we lived in Bristol then so no one got it. I‘m now big into hyphy house… am I serious? You decide?”

As one of the leading lights of ‘fidget house’ (a joke term invented by his long term mentor/collaborator Switch), Londoner in Berlin Jesse Rose is well aware of the power of words, though impressively chilled about being called ‘a big Jesse’. Recalling the last time it happened, he’s adamant he didn’t get angry, despite the term being a notorious English slang term for ‘wuss’ (pussy). “Well, I have put on a few pounds in the last year,” he admits. “So it was probably my gran saying ‘You’ve got big, Jesse’. But I decided not to deck her out.”

Rose also admits to adopting a similarly zen-like calm when dealing with over-persistent people tackling him in the DJ booth, even when faced with terrifying requests. “I learnt a good way to deal with it early in my career after being ninja kicked to the floor by a girl who asked me to play Gina G and I said ‘No’,” he recalls. “So nowadays I always say I have the record and agree to play it. If they can remember asking me about it again (which let’s face it mostly they don’t because they are too off their heads) then I tell them I played it but they must have been in the bathroom. Works every time.”

Starting his DJ career aged 14 around his home town of Bristol, nowadays 30-something Jesse is better known for producing MIA’s debut album, maintaining a monthly residency at Berlin’s Panorama Bar and as a producer in his own right, still working closely with Switch and his ilk. Shortly releasing a remix album, an album tour for the first Made To Play compilation and more releases under his pseudonym ‘Content’, he’s also about to release his debut album ‘What Do You Do If You Don’t?’