About us

inthemix is Australia's dance music community. It is the first and most frequent destination for Australians who are passionate about dance music, clubs, parties and festivals.

The inthemix website is a vibrant platform for interaction, debate and discussion, supported by quality editorial including news, reviews, interviews, photos, streaming audio and video, podcasts, music downloads and a what's on guide.

inthemix's content is driven by an army of several thousand passionate contributors who actively keep the site humming. As well as contributed content, inthemix is also home to user generated content through lively forums, social networking tools and member profile pages.

Everyone at inthemix - whether they’re writing the code base the website is built on, contributing articles and photos, or posting in the forums - is passionate about music. We all share a love for music, clubbing and festivals, and we are committed to keeping you well informed and entertained.

inthemix is part of the Sound Alliance, one of Australia's most innovative and exciting new media companies. www.thesoundalliance.net

Advertising with us

Advertising

inthemix.com.au [ITM] is without doubt Australia's leading dance music media. With state by state coverage and a massive and rapidly growing audience ITM is able to provide unparalleled reach to the valuable, yet diverse and hard-to-reach young adult and dance music audience across Australia.

With over 300,000 unique browsers* visiting the website each month it is no wonder that ITM has become an essential ingredient in the marketing mix of many brands, big and small. From event promoters like Fuzzy and Future Entertainment to record companies and mega brands like Nokia, Virgin Mobile & Smirnoff - ITM provides a perfect vehicle for impacting an important and influential demographic.

* Statistics provided by Nielsen Netratings

What Opportunities are available

Whatever your needs, ITM can tailor an advertising, editorial and promotion package to suit your exact budget and requirements. From a fully integrated section sponsorship to email marketing, banner advertising, competitions and SMS, ITM has a full range of offerings to suit most business types.

Want to find out more, request a media kit or book a campaign?

For answers to your questions, to request a Rate Card or to book your Online campaign contact the Sound Alliance

Our Community

Join inthemix

Would like to become a member of inthemix? If you would like to purchase tickets from inthemix, participate in our busy forums, create your own profile page, post a comment or heart an article you must become a member of the ITM community. It's a simple process and you can get started by clicking here.

Subscribe

Would you like to become an inthemix subscriber? Each week we send out two newsletters, each one packed full of all the latest clubbing, festival and dance music info. We also send details of major promotions and giveaways to our email subscriebrs - so if you'd like to join up click here.

Contribute

We are always on the lookout for new people from around the country to get involved and help us build Australia's best dance music website. We are especially looking for writers and photographers with initiative, passion and creativity. Some have started with little or no experience in the music industry, others just find it a great place to have their work seen by many thousands of readers every day. So, if you think you've got the passion to get involved, why not sign up as a contributor today! Click here to fill out an online application form.

Send Us News

Here at inthemix we pride ourselves in being the first with breaking news about dance music, but if you know something we don't please fill in the form here so we can tell the world. You can send us your club or festival news, a media release or just a few paragraphs on something interesting in your home town. Please include information about 'who you are' and 'how you know' so we can verify the story!

Promote your event, artist or product

Online Ticketing

Selling tickets

Selling your tickets online at www.inthemix.com.au offers unique promotional opportunities. We are a partner of Moshtix. Simply visit http://www.moshtix.com.au/faq/about_sellingtix.aspx and advise Moshtix you are keen to list your tickets for sale on inthemix.com.au. We’ll work with Moshtix to action your request promptly and ensure your tickets are available online asap. If you have completed your details with Moshtix, but have an enquiry about making the most of the promotional opportunities available on inthemix, submit your enquiry making sure to include your event details and contact information.

Buying tickets

Buying your tickets online at www.inthemix.com.au is hassle-free and secure. We are a partner of Moshtix. Simply visit http://www.moshtix.com.au/faq/about_buyingtix.aspx to check out the answers to all the most frequently asked ticketing questions. You can also contact Moshtix http://www.moshtix.com.au/faq/contact.aspx should you require customer service assistance.

Editorial Support

If you would like us to help promote your event through editorial we have a number of options available to you. We always endeavour to cover as many cities, artists, events, genres and scenes as possible. Options include news, features/interviews, streaming video, streaming DJ mixes, podcasts, free downloads, event reviews and music reviews. To get in touch with our editorial team simply fill out a request for here.

Submit a Competition

Competitions are a great way of promoting your event, product or service. They're offered free to advertisers on inthemix as part of their overall package, so if you'd like to find out more simply contact our sales team here.

Still Confused?