Tiga’s six golden rules for producers

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Just last week, Canadian tastemaker Tiga released Non Stop, his “crystal ball through which you can glimpse the music-encrusted future”. That crystal ball is, in other words, a mix-CD bringing together new and exclusive gems from Tiga’s own studio, his Turbo Recordings cohorts and like-minded producers. To welcome the collection into the world, the studio whiz wrote this Guest Editorial for inthemix. Abide by these golden rules, and you could be burning up dancefloors just like Tiga.


#1 Finish what you start. Always.

As a discipline, don’t even look at it in musical terms, but more as building up an automatic reflex to complete tracks. That hard-drive with 130 ‘cool tracks’ is not worth one finished track. Anybody can start something. Anybody can make something “good”, but it’s only the ones that get finished that the world will ever know about. The very act of knowing and deciding that something is complete is possibly the most crucial step. Every unfinished demo steals a small part of your soul. The goal is to die with nothing half-finished.

#2 If you love it, somebody else will love it.

If you dance in the studio, somebody else will dance (and the corollary: if you don’t love it, what makes you think anybody else will?). You must fight ruthlessly against friends’ opinions, blogs, passing fads, managers, charts, etc. All will try to influence you and distort your instincts.

But while all those factors will change, and are in fact always changing, you must hone and temper your instinct and your knowledge of what you actually love. Imagine if you stopped knowing what is actually funny, stopped knowing when to laugh, and started thinking if you should laugh. It would be over. Shoot yourself. Same with what music you love.

#3 Don’t listen to anybody…Or maybe one person.

If somebody tells you you can or can’t do something, tell them to fuck off. Remind them the world has been crafted by maniacs and dreamers. Remind them that individual men, often maniacs/artists, have gone on to conquer entire countries by following their inner voice. So making some dope club tracks should not require anybody’s consent.

#4 Listen to as much music as you can.

Keep an open mind, but try hard to avoid comparing yourself to anybody, even secretly in your own head. It is a path to ruin, or at best mediocrity. If somebody else says, “Oh your new shit is like part Marcel Dettmann part Stereo MCs”, tell them to fuck off. It is subconscious jealousy and lack of imagination/passive aggression. Surround yourself with people who love music and are supportive or people who stay quiet.

#5 More is not better.

Often when you feel the need to keep adding bits, it’s because the core idea is not interesting. It’s what Phil Spector called ‘polishing a turd’.

#6 ALWAYS test dance music in a club.

One play on a good system can save you days, and often can instantly reveal flaws, or even better reveal the inner hidden power.

Tiga’s new mix-CD Non-Stop is out now through Liberator Music.

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MrRiggers

MrRiggers said on the 14th Nov, 2012

i am guessing Tiga likes telling people to fuck off!. nice article. great producer.

mute

mute said on the 14th Nov, 2012

Yeah wise words indeed.

Don't 100% agree with the first point though - I definitely think finishing traces is hugely important, but I also think you need to know where to cut your losses - some tracks you make will just suck!

djschultzy

djschultzy said on the 16th Nov, 2012

What do you think? Post your comment FUCKERS...

sonicc

sonicc said on the 16th Nov, 2012

An Afternoon with Tiga

Tiga: Hey dude check this new track I did out. You’re the one dudes opinion I trust.

Friend: Whoa man, cool track Tiga, im diggn it. Defiantly got that sweet Tiga sound. Whens it out?

Tiga: Fuck off dickhead i love it, i dont care what you think, sif it sounds anything like Tiga, Why dont you keep your opinions to yourself dick smoker.

An Afternoon with Tiga

Errol Flynn

Errol Flynn said on the 17th Nov, 2012

cant fault his style he always delivers the goods

sounds_echoed

sounds_echoed said on the 19th Nov, 2012

this was actually not as bad as i was expecting. some good words of wisdom here.

portalopener

portalopener said on the 24th Nov, 2012

mute def has a point, I mean maybe if a track sucks you can completely change it 100% and finish it but idk I think you do have to cut your losses sometimes. I heard Skream has like 8,000 unfinished tracks, probably a "to each his/her own" kind of thing. I think Tiga is talking to those of us who have 100 ableton files for every 1 track on Soundcloud like I do haha. I'm gonna work on it Tiga!

alexisbp

alexisbp said on the 22nd Mar, 2013

swear you guys have posted this before